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What Do You Know About Participants in Your Education Program?

You may have digital components of your programs or databases of your participants, but what do you really know? Most organizations have tracking data on their educational programs of some sort or another. Oftentimes though, this data may not be…

4 Education Marketing Plan Mistakes That You Must Avoid

1. Assuming educators aren’t thinking about their classrooms over the summer. While they may not be making purchases during the summer, educators will be researching and considering what they want in their classrooms in the fall. And, they may actually…

4 Things You Can Do To Make Sure Your Education Product Meets Its Sales Goals

Your team has been working for months, years even, on this amazing product that offers great benefits to help educators improve how students learn. Whatever your product’s intended result, your intended result is to increase sales, right? Here’s a list…

How Much Is Enough Data When It Comes to Your Education Program?

- by Pierce Baugh, CIO PBaugh@mmseducation.com Less can be more especially when it comes to data—here are some tips to be sure you’re not trying to capture too much information.  I’ve been working with data and databases for longer than…

What Does “The Cloud” Mean To Your EdTech Program?

There’s much talk about the cloud. What does it mean to your program and how can you leverage it to reach your program participants and expand your initiatives?   The term “the cloud” really covers just about any website you…

5 Ways to Improve Education Program Utilization

So you have a program that’s being used in schools. How can you get more schools to learn about and use the program? If you want to increase participation and usage, we have some ideas to make sure you’re doing…

Seven Action Steps for How to Sell Educational Products

Selling educational products into the Pre K-12 market can be a daunting challenge. However, developing insight and knowledge about this sector can help avoid missteps along the way. Companies entering the market for the first time or even coming back…

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