- 2015 Software & Information Industry Association’s (SIIA) Vision K-20 Survey Report
- Seven Action Steps for a Successful Product Launch
- Software & Information Industry Association’s (SIIA) 2014 Vision K-20 Survey Report
- Fast Facts and Stats: PreK-12 U.S. Education Market eBook Compiled by MMS Education
- Voluntary Publishing Guidelines Released to Help Fight Childhood Obesity
- “Why Customer Service is Critical to Success in the Ed Tech Market”
- New Report Highlights Importance of Nutrition and Physical Activity for Learning
- The 2012 Survey of K-12 Educators and Social Networking, Online Communities, and Web 2.0 Tools
- Health Literacy in the 21st Century: Setting an Education Agenda
- Progress or Promises? What’s Working For and Against Healthy Schools
- School Wellness Policy Development, Implementation and Evaluation
2015 Software & Information Industry Association’s (SIIA) Vision K-20 Survey Report
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industry. SIIA’s Education Technology Industry Network (ETIN) serves and represents more than 200 member companies worldwide that provide educational software, digital content, and other technologies that address educational needs. The Division shapes and supports the industry by providing leadership, advocacy, intellectual property protection, business development opportunities, and critical market information. As part of that support, the Division launched the Vision K-20 initiative and has released results from the 2015 survey, its eighth annual national survey measuring U.S. educational institutions’ self-reported progress toward technology and e-learning adoption.
This year’s survey found that K-20 education institutions are making slow but steady progress toward reaching their instructional and operational goals through the use of technology, including increased use of student data.
As a lead partner since 2011, MMS Education is proud to support SIIA’s valuable work by helping develop the survey, hosting, collecting and analyzing the data, and then producing the final report.
For additional information and more detailed findings for K-12 and Postsecondary, please visit SIIA at www.siia.net.Back To Top
Seven Action Steps for a Successful Product Launch
Susan Meell, CEO, MMS Education, was the key presenter for a recent webinar hosted by Agile Education Marketing, Seven Action Steps for a Successful Product Launch. In this webinar, MMS Education shared the key lessons they’ve learned to help clients launch or introduce their next product or program with less stress and more success.
The complete webinar, including the audio, is now available to download at no charge.
During the hour-long webinar you’ll learn:
- Key elements of the education market you can’t ignore, change or avoid and how they could impact you.
- Questions to ask your product development, marketing and sales team before you launch.
- Key resources that are available to help you plan a more successful launch.
Those who viewed and evaluated the webinar gave it rave reviews — 96% said the webinar met or exceeded their expectations and that they learned at least one new thing they would use at their job.Back To Top
Software & Information Industry Association’s (SIIA) 2014 Vision K-20 Survey Report
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industry. SIIA’s Education Division serves and represents more than 200 member companies that provide software, digital content, and other technologies that address educational needs. The Division shapes and supports the industry by providing leadership, advocacy, business development opportunities, and critical market information. As part of that support, the Division launched the Vision K-20 initiative and has released results from the 2014 survey, its seventh annual national survey to measure U.S. educational institutions’ self-reported progress toward building a framework that embraces technology and e-learning.
The findings from this year’s report suggest that K-20 education institutions have made progress but continue to strive to reach their technology goals. Educators indicated that BYOD and the use of mobile devices will continue to increase, corresponding to a greater demand and need for more bandwidth.
Since 2011, MMS Education has been a lead partner on this report and is proud to support SIIA’s valuable work by helping develop the survey, hosting, collecting and analyzing the data, and then producing the final report.Back To Top
Fast Facts and Stats: PreK-12 U.S. Education Market eBook Compiled by MMS Education
Do you need access to fast facts and data about the PreK-12 education market? Projections to shape your go-to-market strategy? Do you want to know which states lead the country in both expenditures and enrollment? Then this is the resource for you! We have compiled data and insights—from reliable government sources, leading market data providers, our own research, and respected industry associations and organizations—into a helpful resource for those who are new to the market or developing new strategies for reaching it.
Click here for more information.Back To Top
Voluntary Publishing Guidelines Released to Help Fight Childhood Obesity
“Publishing Guidelines for Incorporating Health Criteria Into School Curriculum” was developed to raise publishers’ consciousness about the use of health-focused language in all educational texts. It suggests methods to incorporate appropriate information and examples in the areas of nutrition, physical education/activity, and healthy behaviors in a wide range of subject categories, in which publishers produce supplemental material, textbooks, databases, interactive eBooks, etc. As stated in the guidelines, they meld recommendations from First Lady Michelle Obama’s Let’s Move! initiative and national health education standards with core curricula standards developed nationally and by states throughout the nation. The recommendations also align with the Whole Child approach to education, which ensures that each student is healthy, safe, engaged, supported, and challenged.
MMS Education’s Principal, Karen Ellis, helped to inform the creation of the guidelines working with industry executives from Getty Images, Scholastic, Weekly Reader, the Girl Scouts, and several other respected organizations.Back To Top
“Why Customer Service is Critical to Success in the Ed Tech Market”
The Association of Educational Publishers’ Master Class Series is comprised of practical courses for professionals across the learning resource industry in response to the profound changes throughout the educational publishers industry. As part of the Master Class Series, the “Why Customer Service is Critical to Success in the Ed Tech Market” webinar focused on how customer service is the secret ingredient to increasing sales, strengthening an organization’s reputation, and earning repeat business.
MMS Education was invited to present the webinar and discussed strategies for developing and implementing effective customer support, the role of marketing in helping to enhance customer communications, and why effective customer support is critical for increasing customer sales and building customer loyalty.
MMS Education’s VP, Sales and Outreach, Connie Schofer, and Sr. Director of Marketing, Kelly Stewart, presented “Why Customer Service is Critical to Success in the Ed Tech Market,” as part of AEP’s Master Class Series on May 16, 2013.Back To Top
New Report Highlights Importance of Nutrition and Physical Activity for Learning
The Wellness Connection: Enhancing Academic Success Through Healthy School Environments reinforces the crucial link between nutrition, physical activity, and academic performance. Released by the GENYOUth Foundation, National Dairy Council, the American College of Sports Medicine, and the American School Health Association, the report includes brain imaging studies on the positive impact of physical activity on cognitive function, the importance of nutrition – especially breakfast – for memory and attention, and sheds new light on the “learning connection.”
Visit the GENYOUth Foundation to access the briefs for students, parents, and school administrators.
MMS Education helped create the report and briefs on behalf of the GENYOUth Foundation, National Dairy Council, the American College of Sports Medicine, and the American School Health Association in support of their efforts to advance students’ health, well-being, and academic achievement.Back To Top
The 2012 Survey of K-12 Educators and Social Networking, Online Communities, and Web 2.0 Tools
Conducted by MMS Education and co-sponsored by edWeb.net and MCH Strategic Data, the 2012 Survey of K-12 Educators and Social Networking, Online Communities, and Web 2.0 Tools compares selected data from the popular 2009 education research study, identifying which social networks and online communities principals, teachers and librarians use; exploring why they use them; and disclosing which Web 2.0 tools they are currently utilizing. The report also delves into the use of mobile devices, Internet bandwidth, and school/district access policies for students and teachers.
MMS Education conducted the survey, aided in writing the consequential report, and helped to present the survey results during the corresponding webinar.
Click here to download the final report.
Click here to download the webinar slides.Back To Top
Health Literacy in the 21st Century: Setting an Education Agenda
“Health Literacy in the 21st Century: Setting an Education Agenda” was a symposium held in Washington, D.C., in January 2009, which began an important dialogue among essential educational organizations about how best to prepare young people to make personally appropriate decisions related to health and health care. Convened by the National Education Association Health Information Network (NEA HIN) and the United Health Foundation, the symposium helped illuminate the challenges and opportunities the nation faces in creating health-literate consumers, today and in the future.
MMS Education wrote and designed the symposium proceedings, which helped to frame the issues, provide important research and background information, and share the themes and consensus points that emerged.Back To Top
Progress or Promises? What’s Working For and Against Healthy Schools
After two years of implementing measures to improve children’s nutrition and physical activity, are schools showing progress in school wellness – or just giving promises? What gaps still exist? What remains to be done to effect positive change? This ground-breaking report assesses the extent to which school practices are improving the health of America’s children. The report is a compilation of one-on-one interviews with experts in the fields of public health, nutrition, education and child health; survey responses from more than 2,000 parents, teachers, administrators, school nutrition professionals, and community health experts; and summarized data from recently published articles reporting on national surveillance studies and school wellness practices. Two briefs and two fact sheets were derived from the report. The briefs were created for school administrators and parents, and provide highlights of the original report and action steps for preparing children to live healthy, active lives. The fact sheets focus on nutritional quality and the state of school wellness.
The report, briefs, and fact sheets were developed by MMS Education on behalf of Action for Healthy Kids, a national nonprofit organization, as part of their strategic initiative to improve children’s nutrition and increase physical activity, which will in turn improve their readiness to learn.Back To Top
School Wellness Policy Development, Implementation and Evaluation
How are school boards and districts addressing school wellness? What challenges do they face in developing, implementing, monitoring, and evaluating their local wellness policies? What opportunities exist? This study will help you understand the current school wellness environment across the country.Back To Top