Blog

6 Social Media Platforms & How Educators Are Using Them

Posted: Nov 8, 2017
Many of us are familiar with the various social media platforms — Twitter, Facebook, Pinterest, Instagram, and so on. We know how to use them to share photos, find recipes, organize events, pretty much anything and everything. And many of us use... read more

What’s Happening In The School Budget Cycle In November?

Posted: Nov 1, 2017
To help you navigate the complex, and often daunting, school budget cycle, we’ve put together our School Budget Cycle Monthly Blog Series. In this series we’ll share info each month on what’s happening in schools, the stage of the budget cycle... read more

8 Insights Into Reaching Educators Through Social Media

Posted: Oct 25, 2017
Social media has become a part of our everyday lives, both personally and professionally, and educators are certainly no different. You may have seen the studies that show educators are using social media to research classroom products, find lesson... read more

5 Ways to Engage with Educators on Social Media

Posted: Oct 18, 2017
Educators are increasingly on social media. In fact, according to a recent study conducted by C. Blohm & Associates, Inc., and Winter Group, 75% of educators use social media professionally, specifically Twitter, Facebook, YouTube, Pinterest,... read more

Communicate, Educate, Empathize: What I Learned at the 2017 American Marketing Association Nonprofit Marketing Conference

Posted: Oct 11, 2017
Meredith Lubking, Marketing & Communications Project Manager The AMA Nonprofit Marketing Conference is widely regarded as a leading forum for marketing in the nonprofit community. Over the course of two days, I had the opportunity to listen to... read more

How to Make Your Brand Stand out in a Crowded Marketplace

Posted: Oct 6, 2017
By Susan Meell, CEO, MMS Education Susan Meell recently hosted a roundtable at EdNET 2017 to discuss how to set your brand apart in the crowded education marketplace using competitive advantages. This blog highlights some of the key points... read more

What’s Happening In The School Budget Cycle In October?

Posted: Oct 4, 2017
To help you navigate the complex, and often daunting, school budget cycle, we’ve put together our School Budget Cycle Monthly Blog Series. In this series we’ll share info each month on what’s happening in schools, the stage of the budget cycle... read more

How Educator Turnover Affects Your Education Program

Posted: Sep 27, 2017
It’s true — people change jobs all the time for various reasons, and the education market is no different, and in some cases it’s even more extreme than in other industries. We all remember that one teacher who seemed to teach the same... read more

The Power of Effective Customer Service In The Education Market

Posted: Sep 20, 2017
What makes for a loyal education market customer? The answer doesn’t just hinge on the quality of the education product you’re selling, but also on the effective customer service you provide to backup your product. In today’s competitive... read more

How to Build Participation in Your School Program

Posted: Sep 13, 2017
So, you’ve developed a new educational program. Great! Your hard work is paying off and now you’re almost at the finish line. Your last barrier to success? How will you get people interested enough to participate? This includes parents, faculty... read more