Project Profiles


NFL FLAG-In-Schools

GENYOUth and the NFL work together to encourage kids to get active for 60 minutes a day. Through their successful NFL FLAG-In-Schools program, they have made it possible for thousands of schools across the country to receive NFL FLAG Football kits.

In the 2017-18 school year, NFL FLAG-In-Schools Kits will be distributed to 4,700 additional schools nationwide, reaching approximately 2.6 million new students. Over 13,000 schools have received kits since the program’s inception, reaching more than 7 million students nationwide.

MMS Education is proud to work with GENYOUth on this program, offering project management and support on kit placement, measurement and evaluation, marketing, and the creation of new digital NFL FLAG-In-Schools training modules.  The online training, developed in partnership with SHAPE America will be available free of charge to PE teachers nationwide this fall.

Read more about how this GENYOUth and NFL partnership is impacting schools.